Infographics

PG&E: Infographics Exploration

Infographics

Getting an eyeful. The PG&E Time of Use program provides customers with power that costs less while statewide usage is low, and charges a premium when statewide usage is high. Communicating these varying hours and costs to customers can be a challenge, and we undertook an extensive exploration into graphical ways to convey this information

PG&E Infographics

Infographics

Easy does it. We’ve developed infographics for many different PG&E groups, successfully taking sets of information that have lots of details and making them feel easy and approachable. When appropriate, we include people to add a human touch. If it’s a more serious topic, we dial up the friendly factor  with cheerful colors, airy design, and